UTM QA checklist

Catch broken UTM links before campaigns go live.

Paste campaign URLs and get a QA brief for missing UTM fields, inconsistent naming, risky medium values, internal UTMs, and corrected suggestions.

No GA4 login
Browser-only MVP
Batch QA
Multiple URLs
$15/mo
Solo hypothesis
campaign launch QA

utm_source=Newsletter

utm_medium=email blast

utm_campaign=Spring Sale

3 naming risks before launch

QA result

Fix before publish

Lowercase values, remove spaces, and align campaign naming across all links.

Core workflow

Paste campaign URLs. Get a launch QA brief.

The MVP validates URL text in this browser. It does not log in to GA4, crawl pages, or upload pasted campaign links to a backend.

Remove private campaign IDs or customer data before sharing links publicly.

Why this exists

Campaign URL builders are not QA tools.

Audit batches

Check multiple launch links together instead of building one URL at a time.

Catch naming drift

Flag case, spaces, mixed separators, and duplicate campaign variants before reports split.

Copy the handoff

Turn QA results into a concise issue or launch checklist your team can act on.

Pricing hypothesis

Reserve early access before billing is connected.

Pricing is tested through demo requests and purchase intent while payments are unavailable.

Solo

$15/month

For founders and solo marketers who need repeatable pre-launch campaign QA.

Early access

Request the first usable version.

Tell us how your team handles campaign URL QA. The form stores locally and prepares a public-safe GitHub issue handoff.

Marketing and SEO test

UTM QA checklist

A practical pre-launch checklist is included for marketers searching for UTM QA guidance.

Read the UTM QA checklist

FAQ

Launch constraints are explicit.

Do I need GA4 access?

No. The MVP audits URL text and does not require analytics-provider OAuth.

Does it crawl pages?

No. This static MVP does not fetch remote pages or inspect live metadata.

Can I paste private campaign links?

Analysis runs in the browser, but remove private IDs or customer data before sharing results publicly.

Is this an attribution platform?

No. It is a pre-launch QA helper, not a replacement for analytics or attribution systems.